As we are all aware the market place is full of competition for independent video production companies and recording studios like ourselves. As everything in this industry is due to word of mouth, a professional website is paramount.
NoStairway Media offer help to our clients with their social media and website maintenance as we understand the importance of that first glimpse a potential customer gets when they see your home page.
This is why we believe that if you follow by these simple rules/tips your company will be more inclined to receive a more positive outlook.
The more techy the better
Today’s generation are fickle, they want bright lights and flashy gadgets on everything. If you can jazz up your home page with button pluggins to your social media campaigns or have a video production demonstrating your company services you are more likely to catch their eye. Lots of movement on the site, such as a looped video production, graphics, audio and gadgets will further this notion.
Blog, blog and more blog
To keep your website current you need to blog as much as possible. Whether it’s a 100 word synopsis on the weather or a 600 word report on the newest recording studio software, get your name out there! Include hyperlinks back to key pages on your website to redirect customers to what you could be offering them. Use key google/tag words which will allow internet users to stumble across you on online searches and boost you up the google page ladder. As mentioned briefly above, also provide plugins to your social media campaigns so other markets can view your blog/services.
Continue to network
Add your website to as many online directories as you can find; there are plently of free ones so this shouldn’t be an issue. Attach your website to your promotional material, for example your business cards. Alternatively, you could attach a link to your website when sending emails.
As a professional video production company and recording studio, we hope you found this useful. We are always willing to talk to you about any of your video production, recording studio, or social media needs so send us an email…or just wait for our next blog!