What happens in a typical day in a Video Production Company In London?
Video production is a multi-faceted discipline and a great deal goes on behind the scenes in a video production company in London even when we are not producing video.
For example, Nostairway Creative has been busy improving the user experience of its website visitors. The front page is a little simpler and easier to navigate. We’ve added a few pages such as our photography page.
What does photography have to do with a video production company in London?
As a video production company, photographic services are often called upon to aid the pre-production, production and post-production process. When preparing a video production, it is sometimes helpful to create a form of storyboard to work from. This can be done with photos. When searching for locations, photography helps blend visual ideas from actual places.
Sound is the key
Sound is often one of the most overlooked aspects of video production, but it can be extremely important. Good sound design can help to set the tone of a video and make it more engaging for viewers. It can also be used to create a sense of atmosphere and add insult production value. bad sound, on the other hand, can be extremely distracting and make it difficult for viewers to appreciate the video. For this reason, it is important to give sound design careful consideration when planning and producing a video. With some thought and attention, you can ensure that your video sounds as good as it looks.
We understand the important of audio in our video production, which is why when preparing even the smallest of briefs or pitches, we regularly create a rough sound bed from the script. This enables us to gauge the length, the flow, the tempo of the piece before we start planning shots. Not every video production company in London does this as it does take a little time.
However, we feel that good video production starts at the script and the script has a natural route to sound even before a visual consideration is made.
Location, location, location
The location of a video shoot can have a big impact on the quality of the final product. If the location is not well-chosen, it can be distracting to viewers and make it difficult to capture the intended footage. For example, a shoot that is too close to a busy street will often include cars and pedestrians in the background, which can be disruptive. Similarly, a shoot that is conducted in an overly bright or dark space can result in poor lighting and make it difficult to see the subjects clearly.
On the other hand, a carefully selected location can enhance the visuals of a video and add production value. A scenic backdrop, for instance, can add interest and atmosphere, while shooting in a well-organized space can help to minimize distractions and make it easier to capture high-quality footage. In short, the location is a very important part of video production, and care should be taken to choose a location that will support the desired look and feel of the final product.
One of the biggest challenges facing the average video production companies is finding a suitable location for a shoot ahead of planning the pre-production. The so many production companies vying for unique space, you can imagine how prime, low cost locations become a commodity all unto their own. This is especially competitive for a video production company in London.
It’s safe to say that this video production company in London never stops looking, even on our days off. It becomes a bit of an obsession, but at least our clients benefit form it.
Here’s an interesting piece on the trials and tribulations of a location scout.
I hope you’ve enjoyed this brief look at some aspects of a day in the life of a typical video production company in London.
If you’d like to discuss any aspect of our services, just drop us a line here.